Did you hear that Einstein’s equation E=mc² reveals how matter is converted to energy? Let me remind you that ‘m’ in that equation is not matter but mass. Mass and energy are physical quantities, i.e. attributes used to describe matter and its motion. Einstein uncovered a stunning relationship between those two physical quantities. However, regardless of how resourceful the relationship is, it does not say that matter is converted into one of its attributes. Would you say that the ideal gas equation pV=nRT shows how a gas container is converted into temperature?

And as ideas spread, they become increasingly simplistic - until what eventually becomes part of the public consciousness, part of what "everyone knows", it is no more than a crude caricature of the original.

Paul Krugman: The Accidental Theorist, W.W. Norton & Co., New York, 1998.

You may not be directly culpable, but you’re not innocent.